Company disclosure
Show the legal name, company number, registered office, geographic contact address and appropriate VAT or regulatory details.
Digital business services / Online sales guide
Free BCB guidePrepare the website before applying for online sales and payments.
A consistent legal identity, clear products, visible policies and supportable transaction model can reduce avoidable merchant and marketplace questions.
Website readiness checklist
Make the legal business easy to identify.
Product clarity
Describe the goods or services, pricing, currency, taxes, delivery, availability and material limitations.
Customer terms
Publish payment, fulfilment, cancellation, refund, returns, complaint and contact procedures relevant to the model.
Privacy & cookies
Explain data use, processors, marketing, analytics, payment data and user choices.
Security & control
Use HTTPS, protected administration, controlled email, backups and an owner-approved domain account.
Evidence consistency
Make the website name, bank account, registry record, invoices and marketplace application agree.
Merchant account preparation
Explain what will be sold and how money will move.
- Legal entity and beneficial owners
- Website and domain control
- Products, services and restricted categories
- Countries of customers and suppliers
- Average and maximum transaction values
- Monthly volume and refund expectations
- Delivery evidence and customer support
- Source of goods and chargeback controls
Marketplace verification
Amazon may request government identity, business registration and address evidence. eBay business selling can involve personal, business and bank-account verification. Requirements vary by marketplace, country and risk.
- Amazon global seller verificationOfficial Seller Central guidance
- Start selling on eBayOfficial eBay guidance
Compare merchant providers.
Open payment reviewsNeed the website package?
View startup packageUK online and distance-selling rules require prescribed pre-contract and post-order information. Review current GOV.UK distance-selling guidance and obtain advice for the actual customer countries and products.